In Time for National Men’s Grooming Day, Particle Makes Men’s Grooming More Accessible Than Ever

NEW YORK, Aug. 24, 2026 /PRNewswire/ — Particle, the men’s grooming brand dedicated to providing science-backed personal care solutions, has officially launched at CVS stores nationwide. Beginning August 21, National Men’s Grooming Day, Particle’s Gravité Cologne (MSRP $89) can be found at more than 500 CVS locations, marking the brand’s first entry into brick-and-mortar retail and cementing its place as one of the fastest-growing grooming brands on the market.

Following the brand’s recent partnership with golf legend Rocco Mediate, Particle’s expansion into national retailers marks another major milestone for the brand. Driven by a mission to simplify personal care for men with high-performance grooming solutions, Particle’s launch at CVS makes the brand more accessible than ever, bringing its products directly to consumers in communities across the country.

“A little over seven years ago, Particle began as a personal passion project with a simple goal: to give men better grooming options designed specifically for them,” said Ayal Ebert, CEO and Cofounder of Particle. “Today, it’s incredibly rewarding to see the brand available at a major retailer like CVS, bringing our products to even more men across the country. As we continue to grow, we’re proud to help men elevate their everyday grooming routines with products that reflect their individuality and personal style.”

To further solidify the new partnership, Particle will launch its Gravité Gift Set exclusively at CVS this November. Featuring exclusive packaging and showcased in stores within a dedicated Particle display, the set will include the brand’s Gravité Cologne and Gravité Deodorant, offering CVS shoppers a new way to experience the Particle brand.

For more information, please visit https://www.particleformen.com/product/particle-gravite-retail/ 

About Particle
Particle is a men’s grooming brand dedicated to helping men look and feel their best through innovative, science-backed personal care solutions. Created to address the unique needs of men, Particle’s advanced formulas feature clinically backed ingredients like peptides, retinol, hyaluronic acid, and antioxidants to help target visible signs of aging, including eye bags, dark spots, and wrinkles. Through cutting-edge research and molecular biology, Particle is redefining men’s personal care with products designed to deliver real results.

Media Contact:
Brooke Bhola
Particleformen@Michelemariepr.com

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SOURCE Particle